I bring universities and the world’s students together.

I lead Medipol’s international student recruitment end to end — opening new countries, signing the school and agency partnerships that feed them, and running the lead-generation pipelines, marketing, and call-centre team that turn a first inquiry into an enrolled student. I am building AI-assisted workflows into that operation to make it faster and sharper.

I ran international recruitment across the Middle East and North Africa: studying each country and visiting partners, finding and signing partner agencies, setting the incentives that kept them performing, running international fairs, and taking students from first interest to enrolment. At the fairs and across the table, I was the university’s face.

I ran recruitment and the commercial side for an education consultancy: the agreements with universities and agencies, the student pipeline on a CRM, the campaigns, and the mentoring of students through application and arrival. As senior specialist I planned and produced a multi-city education fair across Tangier and Casablanca on my own, running the university meetings, the school and high-school visits, and the consultancy on site.